Archive for January, 2008


I’m thinking about adding website checkups as a freebie for existing clients, either on an annual or biannual basis. They would include a speed test, valid code/CSS check, accessibility check and general observations about the site.

I think it might be good because it would put my business name in front of them again, but the problem I foresee is if I check a site I did two years ago and find that it’s not valid or lacks some accessibility features or has some element that now looks dated, will the client think I should fix those things for free since I’m responsible for them?

I definitely don’t want to do that; my primary goal with this would be getting back on their radar (and possibly getting more business from them as a result, but that’s secondary).

I’ll have to give this one more thought. Is anyone else offering this type of thing for existing clients (not prospective ones)?

Over the last couple of days, I’ve been doing what is sure to become an annual event: the purging of the office.

First I did something that’s been languishing in my to-do list for six months: I got all of my client data out of Excel/Word and wherever else it was hiding and into one single database. That was an enormous relief. I’d been looking for a CRM that would let me add an unlimited number of fields so I could enter info about URLs, logins, passwords, software installed on the server, IP addresses, domains, etc. and had never found anything that worked the way I wanted.

A few weeks ago I finally found the one true customizable DB platform for me (Filemaker Pro) and learned how to use it. Yes, I’m a PC user and yes, I do have Access on my desktop – but I don’t like it. I’m not an Office-basher because I love Word and Excel, but Access is not for me. I got Filemaker to do what I wanted in about 1/5 the time I spent screwing around with Access.

So anyway now I have a great-looking little DB form with tabs for all of the pertinent categories and all of my client data is in one compact place. Wonderful!

Second, I went through my file cabinet and discarded anything that could be trashed. I reorganized all the tabs on the folders so I could actually see them without them overlapping each other. I consolidated a few folders and made some new ones.

Third, and I just finished this: I went through all the dogeared design and web and IT magazines stacked in various places and cut out the articles I wanted to save. I made new folders for the file cabinet for all of those articles, probably 40-50 of them. And the magazines are going out the door.

My office is in much better shape now. I feel really good when I open that file cabinet and see all those tabs neatly arranged and also that the big stack of magazines beside the printer is, for the moment, no more. It’s a ‘working-with-your-hands’ feeling and I’m pretty satisfied with the results.

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